Deepfakes - Should the technology be more regulated?
“Deepfakes,” pieces of digital content created or manipulated with artificial intelligence (AI), are on the rise. While manipulating images has many beneficial uses in entertainment, education and other areas, it also has serious and often destructive drawbacks. Deepfake images of everyone from Taylor Swift to Pope Francis to high school students who aren't celebrities are popping up on social media sites, generating havoc and embarrassment and, in some cases, causing real harm. Supporters of deepfakes prefer the terms “synthetic media” or “AI-generated content.” They cite its many positive applications, such as cinematic special effects, historical recreations for educational purposes, job training and increased accessibility. But critics say the technology is also often used for unethical or illegal activities, such as nonconsensual pornography, financial scams and political campaign interference. Responding to these concerns, state and federal lawmakers and the governments of other countries have enacted or are considering legislation to regulate deepfake use. They're debating how to preserve opportunities to harness synthetic media's potential for good while minimizing its risks — and adapting as the technology rapidly evolves.