Economics for Life: Real-World Financial Literacy is designed to help soon-to-be college graduates start their "real lives" with a better understanding of how to analyze the financial decisions that they will soon have to make. Written in an easy-to-read, conversational style, this textbook will help students learn how to make decisions on saving and investing for retirement, buying a car, buying a home, as well as how to safely navigate the use of debit and credit cards
Financial Empowerment is designed for a single-semester introduction to financial planning and decision-making, in order to provide first and second-year business students with the necessary financial literacy and skills needed to make sound financial decisions, assess financial risk, and achieve financial success.
Strategic Management (2020), Virginia Tech, CC BY-NC-SA) is a 343-page open textbook designed to introduce key topics and themes of strategic management to undergraduate students in a senior capstone course.
Introduction to Business (Saylor Academy) A survey course that exposes students to business terminology, concepts, and current business issues. The intent is to develop a viable business vocabulary, foster critical and analytical thinking, and refine business decision-making skills using the reading materials, exercises, and research assignments in this course, which simulate the workplace today.
Principles of Marketing (Saylor Academy) This course covers the marketing process and examines the range of marketing decisions that an organization must make in order to sell its products and services. Students learn how to think like a marketer, focusing on consumer wants and needs through four activities: creating products and services that serve consumers, communicating a clear value proposition, delivering products and services in a way that optimizes value, and exchanging (or trading) value for those offerings.
Business Law and Ethics (Saylor Academy) An introduction to the laws and ethical standards that managers must abide by in the course of conducting business. By the end of the course, students will have a clear understanding of the legal and ethical environment in which businesses operate.